According to South Korea's Maeil Business Newspaper (January 1, 2026), Samsung Electronics will maintain the launch prices of all Galaxy S26 models at the same level as the previous Galaxy S25 series—marking the fourth consecutive year of price freezes for its flagship lineup. Additionally, Samsung plans to effectively freeze prices for its foldable series (Galaxy Z Fold 8/Z Flip 8) scheduled for July release. In contrast, the company will increase prices for select models in its budget-friendly Galaxy A series.